What is SUPERMALT?
Non-alcoholic malt drinks are made from essentially the same raw materials as beer: water, barley, and hops. Supermalt Original is made in the same way as a quality beer, but without the yeast which gets added to beer to convert sugar to alcohol. Malt drinks have a naturally high vitamin content, especially B vitamins, which is why they are considered by many as healthy & nutritious.
History
Supermalt was first produced in 1972, originally used by the Nigerian army as a healthy food supplement to re-energise the troops. Its vitamin content along with its sweet and refreshing malt taste meant it grew and grew in popularity. Supermalt sales spread across Africa, the Caribbean and the UK and is synonymous with Afro-Caribbean history and culture – many people talk about how when they were growing up, Supermalt was ALWAYS in the fridge.
Brand
Supermalt exists to fuel the Afro-Caribbean culture, spirit, and joy for life. Cross generational, Supermalt is a little taste of home; a must at parties and social occasions, with family, on the go, with food, watching sport, to wind down, to reenergise; – for our community Supermalt is more than a drink, it’s a part of their lives.
Range
Today Supermalt is the non-alcoholic malt drink market leader in the UK with over 70% share. Our Supermalt range has evolved from the iconic glass bottle and now comprises several different formats and tastes to meet all needs, including cans for on the go and recipes with less sugar. We also have Ginger Beer by Supermalt, a fiery soft drink which is special on its own or with a likkle drop of rum.
See more about each of our products here.
